Study Advisor Melanie Damrow
+49 (0) 221 93 18 09-31
You could be forgiven for believing that you’ve got a good understanding of what tourism management entails. The familiarity of booking a trip and experiencing a destination as a marketable entity seems almost second nature to us. However, even the shortest excursion often involves intersecting with various facets of hospitality, aviation, event, service and hotel management. What’s more, tourism is directly affected by the environment – and vice versa. Economic, ecological, political and geographical factors greatly influence the touristic landscape. Complex and captivating, tourism management itself is an ever-changing adventure, and a fantastic industry to be a part of.
With an analytical eye, we query the ethics and sustainability of tourism in relation to the wider world, beyond the walls of the classroom, asking questions such as:
By putting the industry in dialogue with academia, our international tourism management team will help you answer such questions through evaluating the multi-vocal perspectives of different stakeholders. Most importantly however, we invite you to reflect on your own involvement and discover how you can meaningfully contribute to the tourism of the future.
Tourism management operates within a multi-trillion-dollar industry. As one of the biggest global employers with the most international career opportunities, working in tourism could quite literally mean working anywhere in the world. Our English-language BA International Tourism Management program offers a bridge between theory and practice – integrating our students with industry experience right from the start by way of the following:
The Faculty of International Tourism Management understands the value of extra-curricular activities and champions the many opportunities ITM students have to gain new experiences. In addition to company visits, projects and industry-led presentations, the faculty hosts regular ‘Tourism Mixers’ in which ITM students, lecturers and alumni alike meet twice a semester to exchange ideas and to get to know each other in a relaxed environment. This encourages a habit of lifelong learning and innovative, critical thinking, setting up our tourism management students for long, rich careers.
The International Tourism Management Team also plan CBS study trips, giving our students the chance to explore exciting destinations twice a year (e.g. South Korea and Oman). Utilizing our international networks, global corporate partnerships and university alliances, the CBS study trips strike the right balance between theory and application, including exchanges with company representatives and students from different cultures.
Our tourism management excursions not only furnish you with international travelling experience, but you will be expected to actively contribute to the trip and plan parts of the journey yourself. Hence, a study trip is not a holiday, but a fruitful learning experience that is rewarded with ECTS.
We look forward to exploring the globe with you!
Research is an essential aspect of the international tourism management program. Our tourism management professors are dedicated to equipping you with all the tools you need to start digging deep into scholarly articles, discover connections and engage critically with source material. We aim to nurture a culture of learning through a combination of independence and commitment.
Further, it is essential that our students keep up-to-date with current global trends, markets and tourist behavior. In light of this, ethical issues must also be taken into consideration. Questions such as how terrorism affects tourism, or how tourism affects the environment, people and culture must be asked in order to foster critical perspectives and worldly knowledge, which are essential for understanding tourism at a managerial level.
After completing a BA in International Tourism Management at CBS, a diverse array of career opportunities will open up to you:
The opportunities within the global and digital climate of tourism are indeed, endless. Consequently, studying BA International Tourism Management at the CBS will provide you with a world-class environment from which you can springboard into a promising career in the tourism industry!
Let us advise you
Take advantage of our informational events or make an appointment for a non-committal study consultation. Clear up any questions you might have regarding the course of studies, applications, scholarships and financial aid. You can find out what studying feels like as well as part of a trial lecture.