International Business (M.A.)

Study language English Intake Spring + Fall Duration 4 Semesters
ECTS 120 Type of study Full-Time Qualification Master of Arts
Semester abroad Optional Internship Integrated Campus Cologne | Potsdam
Tuition (Cologne) 5.310 €* Financing More info >>
*The displayed prices are semester fees. For non-EU students' fees please check the tuition fees information page. Status: Jan 2020.

Study Course Plan

Business Economics
3 ECTS

  • Demand analysis & estimating demand
  • Supply and market equilibrium
  • Production economics
  • Cost analysis
  • Estimating cost functions and production functions
  • Economies of scale
  • Prices, output and strategy in different markets
  • Game theory models of oligopoly
  • Pricing techniques and analysis
  • Government regulation

Empirical Research Methods
3 ECTS

  • Quantitative and qualitative methods
  • Development of a research question
  • Steps of research process
  • Methods of data collection
  • Sampling
  • Data analysis using statistical software programs (SPSS or R)
  • Writing a research report

Strategic Analysis & Management
3 ECTS

  • Strategy making process and strategic reasoning
  • Cultural and institutional context of strategic management
  • Network-level strategies
  • Corporate development and configuration
  • Strategic change and corporate restructuring
  • Strategy evaluation and strategic controls

Innovation Management & Digital Transformation
3 ECTS

  • Dynamics of innovation & their implications for change management
  • Individual creativity and invention
  • Corporate creativity & intrapreneuring
  • Technology management
  • Innovation and technology strategies
  • Managing innovations
  • Diffusion of innovations
  • Cultural differences in innovation capability
  • Contemporary trends in innovation management

Corporate Social Respons­ibility
3 ECTS

  • Cornerstones of sustainable management
  • CSR as management approach
  • Practical approaches of organizational effectiveness
  • Tools for CSR implementation
  • CSR and financial performance
  • Life cycle assessment

Corporate Governance
3 ECTS

  • Historical developments around the world
  • Directors and board structures in different parts of the world
  • Family business governance
  • Role of institutional investors
  • Corporate governance in mergers and acquisitions
  • Socially responsible investments
  • Corporate governance in different regions

Customer Relationship Management
3 ECTS

  • Relationship marketing vs. Transactional marketing
  • Concept of the customer lifetime value
  • Market segmentation and the customer lifetime value
  • Marketing strategies in the field of CRM
  • Big data marketing and CRM
  • Multi-channel marketing and CRM
  • Efficiency and effectiveness of loyalty programs

Service Marketing
3 ECTS

  • Challenges that must be identified and addressed by companies
  • Developing effective service marketing strategies
  • The three-stage model of services
  • Balancing demand against productive capacity
  • Managing people in services marketing and improving service quality
  • Participation of the customer within the service production process

Advanced Inter­cultural Team Leadership
2 ECTS

  • Cultural theories and models
  • The influence of culture on behaviour
  • Team typologies
  • Phases of team development
  • Trust and control
  • Emergence and avoidance of conflicts
  • Leadership verses management
  • Leadership styles

Assessment Center Bootcamp
2 ECTS

Language & Communication Skills
2 ECTS

Inter­national Economics
3 ECTS

  • Globalization and income
  • Globalization and international trade
  • Trade and comparative advantage
  • Trade barriers and trade policy
  • Firm location, distance and transport costs
  • Currency crises and exchange rate policy
  • Financial crises, firms and the open economy

Applied Management Accounting
3 ECTS

  • Managerial accounting and global business environment
  • Cost term, terms and classifications
  • Systems design: Job-order costing
  • Systems design: Process costing
  • Cost-volume-profit relationships
  • Sustainability and ethics in accounting decision making

Corporate Development & Business Transformation
3 ECTS

  • Organizations and organizational effectiveness
  • Organizational design
  • Management in organizational and ethical culture
  • Organization development and change
  • Change management in mergers and acquisitions
  • International aspects of organizational planning and development
  • Managing conflicts, power and politics

Strategic Human Resource Management
3 ECTS

Business Project
6 ECTS

The overall objective of this course is to provide students with possibility of applying their business knowledge on concrete business situation, related to the field of their specialization.

By the end of the module students should be able to:

  • Define project goals for the “client”.
  • Work under the set timeframe and agreed project scope.
  • Cooperate in the international project teams.
  • Evaluate markets/ industries/ competitive landscapes.
  • Develop possible strategic directions for the “client” business.
  • Formulate recommendations.

Business Elective
3 ECTS

By choosing Business Electives in the second and third semester you can personalize your degree course and extend your management knowledge.

The following are examples of the types of courses on offer:

  • Corporate Strategy and Renewal
  • Digital Network Economy
  • Digital Leadership
  • Portfolio Theory
  • Power Pricing
  • Finance & Growth
  • Advanced Portfolio Management
  • Branding
  • International HRM
  • Start-up Management & Business Modeling
  • Trader in Capital Markets

Inter­disciplinary Elective
3 ECTS

By choosing Interdisciplinary Electives in the second and third semester you can personalize your degree course and extend your management knowledge. The Interdisciplinary Electives usually include subjects like:

  • Chat Bot Design
  • International Competitiveness
  • Omni-Channel Commerce
  • International Trade and Emerging Markets
  • Bitcoin and the Market of Cryptocurrencies
  • Business Process Modeling
  • Design Thinking & Adobe Creative Cloud
  • SAP S/4 Hana in Controlling and Finance
  • App Development in JavaScript
  • East Asian Culture and Business
  • Cultures of Consumption
  • SPSS

Inter­national Project Management
2 ECTS

  • Social competence
    (Communication, motivation, groups and team structures, leadership, conflict management)
  • Methodological competence
    (Structural aspects, time management, cost management, human resource management, creativity and problem solving)
  • Organisational competence
    (Quality management, documentation, risk management, project start and closure)

Financial Fraud and Ethics
2 ECTS

Language & Communication Skills
2 ECTS

Value Based Management
3 ECTS

  • Financial measurement of corporate strategies: the principles
  • Traditional value-based systems and their link with financial models
  • Cash flow return on investments (CFROI)
  • Customer life-time value
  • Corporate financial & compensation design

Sustainable Supply Chain Management
3 ECTS

  • Defining a sustainable supply chain
  • Discussion of various theoretical concepts and their implications for sustainable supply chain management
  • Green marketing
  • Green logistics

Business Elective
3 ECTS

By choosing Business Electives in the second and third semester you can personalize your degree course and extend your management knowledge.

The following are examples of the types of courses on offer:

  • Corporate Strategy and Renewal
  • Digital Network Economy
  • Digital Leadership
  • Portfolio Theory
  • Power Pricing
  • Finance & Growth
  • Advanced Portfolio Management
  • Branding
  • International HRM
  • Start-up Management & Business Modeling
  • Trader in Capital Markets

 

Inter­disciplinary Elective
3 ECTS

By choosing Interdisciplinary Electives in the second and third semester you can personalize your degree course and extend your management knowledge. The Interdisciplinary Electives usually include subjects like:

  • Chat Bot Design
  • International Competitiveness
  • Omni-Channel Commerce
  • International Trade and Emerging Markets
  • Bitcoin and the Market of Cryptocurrencies
  • Business Process Modeling
  • Design Thinking & Adobe Creative Cloud
  • SAP S/4 Hana in Controlling and Finance
  • App Development in JavaScript
  • East Asian Culture and Business
  • Cultures of Consumption
  • SPSS

Global Finance Management
3 ECTS

  • Foreign exchange and eurocurrency market
  • Foreign market entry and country risk management
  • Multinational capital structure and cost of capital
  • Real options and cross-border investment strategy
  • International capital markets

Business Simulation Game
3 ECTS

In a business simulation game participants have to manage their own virtual company which operates in the same market as other participant-operated competitors. This involves making typical management decisions in realistic environments. Beside the deepening and active examination of subject-specific knowledge the simulation games also include the team environment, where interaction, communication and prioritization are of paramount importance. Participants learn how to manage risk and uncertainty while time is limited and information constrained. Group-reflections help to take over different perspectives and to discuss pros and cons of content- as well as behavior-related actions.

Master Thesis Tutorial
2 ECTS

During the Master Thesis Tutorial you will learn the fundamentals for your Master thesis: Defining the topic as well as structuring the thesis and you will learn the theoretical knowledge for scientific working.

Skills Elective
2 ECTS

In the Soft Skills Courses you will improve your social, leadership and project management skills. Additionally to the courses in the first and second semester you can choose another one in the third semester. Decide for yourself which of your personal competences you want to push forward.

Business Plan Writing and Pitching
2 ECTS

Language & Communication Skills
2 ECTS

Master Thesis
24 ECTS

During your 4th semester you are working on your Master thesis. You have 19 weeks to complete your thesis and the subject is freely selectable. A supervisor from CBS will support you and you can write the thesis in collaboration with a company as well. Or you can write your thesis in connection with a stay abroad.

general business teaching units
programme specific teaching units
interdisciplinary competencies
elective area

A national or international internship – with a minimum duration of 8 weeks – is a mandatory part of the study programme. It is scheduled for the semester break from June till August. Our Career Services department will help you find a suitable company.

Kristina Behr

+49 (0) 221 93 18 09-31

Get in touch

Apply now

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In our Online Information...

Your International Business Master’s degree programmme

Globalization presents new challenges to international corporations. Potential employers expect leadership, team and integration skills, high motivation, multilingualism and excellent knowledge of economics. Precisely these abilities are imparted on you within the International Business Master’s programme at CBS International Business School, so that later on, you can make strategically meaningful and sustainable decisions in middle or senior management. All this in 4 semesters at one of Germany’s most prestigious business schools, with professors with many years of professional experience and lecturers with international backgrounds. Courses are held in English.

Acquire broad competencies

International management is complex. You expand your knowledge and understanding of management processes, in which small deviations have a huge impact on companies. Business and international economics, strategic and value based management, business development, leadership and change management, accounting – the number of subject areas is great in order to provide you with a comprehensive overview. Particularly in globally operating companies, the large number of competitors makes the sustainable acquisition of customers much more important than for smaller companies. For this reason, the subject, Customer Relationship Management is immediately addressed in the first semester. In the second semester, the focus is on setting up and organizing companies. As for how sustainable management becomes a success factor, you will learn more about this in the subjects Corporate Social Responsibility and Sustainable Supply Chain Management. In the second and third semesters, you can set your own priorities by attending elective courses, which you choose based on your own prior knowledge or interests.

The fourth semester: time to take the initiative

In the fourth semester, you will work on your Master’s thesis. The majority of the students write this in cooperation with a company. Or you can write your thesis in connection with a stay abroad.

Leadership skills for international tasks

As a future leader, you will not only be measured on achievements that can be expressed in figures. Leadership requires social and intercultural skills – these abilities are often the decisive factor when it comes to filling positions. This is why your studies prepare you for such challenges, including the relevant English skills plus another language course.

At the heart of business

The aim of the study is to provide you with the best possible preparation for career entry and advancement in the future. Therefore, the practically oriented lectures, a business project, a business simulation game and an internship of at least eight weeks in Germany or abroad are part of the study programme. Through various networking and recruiting events during your time at CBS, you will constantly become acquainted with well-known companies.

Prerequisites

You have successfully completed a first degree in Business Administration (e.g. a Bachelor’s degree at CBS) and are completely fluent in English. Course contents are based on the knowledge acquired in previous studies.

The alternatives: specialisations

In addition to the broad focus of the International Business Master, our degree programme also provides you with the opportunity to specialize in the following: Financial Management, HRM and Leadership, Strategic Management and Consulting, Entrepreneurship, Marketing Management or Digital Transformation Management

Career opportunities? Ask our alumni

Many career paths are open to you in all areas of international companies, such as marketing, personnel management, controlling or company management. Former CBS students are working in the automotive industry, in corporate consulting, in banks and in the financial sector. And, of course, a Master’s degree is also the prerequisite for the start of a career in academia, making you eligible for a PhD.

Success factor: consulting

Take advantage of our counselling services: info evenings, study information days, personal student advisory services as well as trial lectures help you to make a well-educated decision.

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