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    Prof. Dr. Alessandro Monti

    Prof. Dr. Alessandro Monti

    • Dean of the Department of Marketing, Sales & Retail

    • Academic Leader MBA Programme

    • Professor of Corporate Management and Organisation

    • E-Mail: a.monti@cbs.de

    Teaching assignments at CBS ? !

    Change Management
    Marketing and Brand Management
    International Organizational Development
    Sales Process
    Pricing Strategies

    Areas of research and consulting ? !

    Pricing strategies and policies
    Sales Excellence
    International Management

    Education ? !

    Ph.D. at the University of Cologne on the topic „Pricing strategies in the 18th and 19th century – The case of the Meissen porcelain manufactory”; Degree: Dr. rer. pol.

    Master Program International Management, Community of European Management Schools (CEMS) in Cologne and London (LSE, London School of Economics); Degree: Master in Management (MIM)

    Bachelor and Master Program, University of Cologne and University of California, Berkeley. Majors: Public Finance, Economics and Business History. Degree: Diplom-Volkswirt

    Teaching Experience and academic positions ? !

    Lecturer at Hochschule Ruhr-West, Mülheim/Ruhr

    Lecturer at European Management School, Mainz

    Industry positions ? !

    Simon-Kucher & Partners

    WIK-Consult

    Wolters-Kluwer Deutschland

    Publications ? !

    Deckert, Carsten und Monti, Alessandro und Raueiser, Markus: „A Brazilian love affair : did ThyssenKrupp's internationalization strategy fail?”, in: Strategy case book, 3. Auflage, Köln: Kölner Wiss.-Verl., 2015

    Monti, Alessandro et al. : „Kundenbindungsansätze im deutschen TK-Markt im Lichte der Regulierung“, WIK Diskussionsbeitrag Nr. 377, Bad Honnef, Mai 2013

    Monti, Alessandro: „Moderne Unternehmen in der vorindustriellen Zeit: Das Beispiel der Porzellanmanufaktur Meißen“, in: Jahrbuch für Wirtschaftsgeschichte, 2012/2, S. 63-91.

    Marcus, Scott J. und Monti, Alessandro: „Network operators and content providers: Who bears the cost?”, September 2011, WIK working paper series.

    Monti, Alessandro: „Hoym und Lemaire – Die Krise in Meißen aus wirtschaftshistorischer Sichtweise“, in: Keramos,, Band 207/2010, S. 3–16.

    Monti, Alessandro: „Preispolitik und -strategie im frühen 18. Jahrhundert – Die Porzellanmanufaktur Meißen von 1710 bis 1731“, in: Akkumulation, Zeitschrift des Arbeitskreises für kritische Unternehmens- und Industriegeschichte, Nr. 28/2009, S. 7 - 16

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