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Studienverlaufsplan Business Psychology

INTRODUCTION TO BUSINESS PSYCHOLOGY
3 ECTS

  • Historical perspectives
  • Development of different approaches
  • Biology & sensation
  • Cognition and states of consciousness
  • Conditioning and learning
  • Language and intelligence
  • Constructed realities

GENERAL PSYCHOLOGY AND RESEARCH METHODS
3 ECTS

  • Motivated behaviours
  • Disorders
  • Therapy
  • Research methodology and psychology
  • Characteristics of the scientific method
  • Framework and ethical issues

BUSINESS ENGLISH
2 ECTS

The aim of this course is to solidify the students’ existing language competencies, as independent users of English, and to enable them to apply this to their studies, focusing on educational and business domains. Since English is the medium of instruction in their respective study programmes, students are expected to reach a proficient user level in English within the first year.

FOREIGN LANGUAGE
2 ECTS

The focus of the module is on introducing language for both business and academic study purposes. The aim of the courses are to build competencies in a second foreign language (e.g. Spanish, French, Chinese) either in continuation of their prior knowledge or at a beginners’ level. Next to the second foreign language the moduls 19 and 20 (first and second semester) contain a Business English course.

 

PERSONAL SKILLS
2 ECTS

Soft skills courses help students to develop interpersonal skills. These courses aim to enable the students to develop and/or strengthen relevant skills that are of particular interest to them or that are seen as a prerequisite for employee selection in particular work sectors. Courses are offered in the fields of

  • Scientific Working and Study Skills
  • Rhetoric and Presentation Skills
  • Business and Society

PERSONALITY PSYCHOLOGY
3 ECTS

  • Historical overview of personal psychology
  • Theories of personality (modern vs. classic)
  • Humanistic Theories
  • Psychodynamic Theories
  • Social-Cognitive Theories
  • Measurement of Personality

COMMUNICATION AND MANAGEMENT COMPETENCE
3 ECTS

  • Self-Monitoring and Reflection
  • Role of non-verbal communication
  • Effective use of questions
  • Paraphrasing and Summarising
  • Managing Conflicts
  • Interaction with individuals with special communication needs
  • Brand and Reputation Management
  • Media Relation Management
  • Public Relations

BUSINESS ENGLISH
2 ECTS

The aim of this course is to solidify the students’ existing language competencies, as independent users of English, and to enable them to apply this to their studies, focusing on educational and business domains. Since English is the medium of instruction in their respective study programmes, students are expected to reach a proficient user level in English within the first year.

FOREIGEN LANGUAGE
2 ECTS

The focus of the module is on introducing language for both business and academic study purposes. The aim of the courses are to build competencies in a second foreign language (e.g. Spanish, French, Chinese) either in continuation of their prior knowledge or at a beginners’ level. Next to the second foreign language the moduls 19 and 20 (first and second semester) contain a Business English course.

PERSONAL SKILLS
2 ECTS

Soft skills courses help students to develop interpersonal skills. These courses aim to enable the students to develop and/or strengthen relevant skills that are of particular interest to them or that are seen as a prerequisite for employee selection in particular work sectors. Courses are offered in the fields of

  • Scientific Working and Study Skills
  • Rhetoric and Presentation Skills
  • Business and Society

SOCIAL PSYCHOLOGY AND THE WORKPLACE
3 ECTS

  • Social identity
  • Social influence
  • Social perception and resulting causal attribution
  • Groups
  • Group norms and behaviour
  • Conformity and “Groupthink”
  • Interaction and conflict
  • Symbols and categorization

ORGANISATIONAL PSYCHOLOGY
3 ECTS

  • History of organisational psychology
  • Individual decision making
  • Conflict management
  • Attitudes, values, job satisfaction and commitment
  • Motivation theories and organisational applications
  • Effective teams
  • Leadership and management style
  • Power and politics
  • Organisational change and development

FOREIGN LANGUAGE
4 ECTS

The focus of the module is on introducing language for both business and academic study purposes. The aim of the courses are to build competencies in a second foreign language (e.g. Spanish, French, Chinese) either in continuation of their prior knowledge or at a beginners’ level. Next to the second foreign language the moduls 19 and 20 (first and second semester) contain a Business English course.

PERSONAL SKILLS
2 ECTS

Soft skills courses help students to develop interpersonal skills. These courses aim to enable the students to develop and/or strengthen relevant skills that are of particular interest to them or that are seen as a prerequisite for employee selection in particular work sectors. Courses are offered in the fields of

  • Scientific Working and Study Skills
  • Rhetoric and Presentation Skills
  • Business and Society

MEDIA PSYCHOLOGY
3 ECTS

  • Election and utilization of media
  • Forms of communication
  • Media & society
  • Historical overview and economic issues
  • Different genres of media and their underlying psychology
  • Psychological implications for politics
  • Stereotypes and prejudices caused by media
  • Media socialisation and media competency
  • Utilization of media by and effect on children
  • Usability: optimization of user interfaces

CONSUMER PSYCHOLOGY
3 ECTS

  • Advertisement and buying behaviour
  • Initiation of buying behaviour
  • Automatic information processing
  • Associations and context effects
  • Consistency and reactance
  • Evaluation and satisfaction
  • Attitudes and lasting change of attitudes
  • Advertisement Design
  • Measurement and Limitations of market research
  • Opportunities and challenges of consumer psychology

FOREIGN LANGUAGE
4 ECTS

The focus of the module is on introducing language for both business and academic study purposes. The aim of the courses are to build competencies in a second foreign language (e.g. Spanish, French, Chinese) either in continuation of their prior knowledge or at a beginners’ level. Next to the second foreign language the moduls 19 and 20 (first and second semester) contain a Business English course.

PERSONAL SKILLS
2 ECTS

Soft skills courses help students to develop interpersonal skills. These courses aim to enable the students to develop and/or strengthen relevant skills that are of particular interest to them or that are seen as a prerequisite for employee selection in particular work sectors. Courses are offered in the fields of

  • Scientific Working and Study Skills
  • Rhetoric and Presentation Skills
  • Business and Society

SEMESTER ABROAD
25 ECTS

Students spend their fifth semester abroad at one of our many distinguished partner universities. The CBS International Office helps students to find the right university, prepare their application and select suitable courses ahead of time.

NEW TRENDS IN BUSINESS PSYCHOLOGY
3 ECTS

Due to the workshop nature of this course, plus the fact that it deals with current trends, the contents of the course might change, in relation to the new trends and developments in business psychology.

  • Introduction to new trends
  • Economic, social and technological developments
  • New fields of psychology:
  • Health psychology
  • Career guidance
  • Educational psychology
  • New trends in gender studies
  • Critical review of the academic literature

APPLIED BUSINESS PSYCHOLOGY
3 ECTS

Due to the workshop nature of this course, plus the fact that it deals with current trends, the contents of the course might change, in relation to the new trends and developments in business psychology.

  • Specific current problem areas where psychology is applied:
  • Job Involvement and Burnout
  • Gender study: psychological well-being of working men and working women
  • Work-Life-Balance
  • Aptitude Testing and selection process
  • Appraisal and reward
  • Training and measurement of training
  • Intercultural Management

BUSINESS SIMULATION GAME
4 ECTS

In a business simulation game participants have to manage their own virtual company which operates in the same market as other participant-operated competitors. This involves making typical management decisions in realistic environments. Beside the deepening and active examination of subject-specific knowledge the simulation games also include the team environment, where interaction, communication and prioritization are of paramount importance. Participants learn how to manage risk and uncertainty while time is limited and information constrained. Group-reflections help to take over different perspectives and to discuss pros and cons of content- as well as behavior-related actions.

PERSONAL SKILLS
2 ECTS

Soft skills courses help students to develop interpersonal skills. These courses aim to enable the students to develop and/or strengthen relevant skills that are of particular interest to them or that are seen as a prerequisite for employee selection in particular work sectors. Courses are offered in the fields of

  • Scientific Working and Study Skills
  • Rhetoric and Presentation Skills
  • Business and Society

In der Vorlesungsfreien Zeit zwischen dem 4. und 5. Semester absolvieren Sie ein mindestens achtwöchiges Praktikum in Deutschland oder im Ausland. Unsere Abteilung Career Services unterstützt Sie bei der Suche nach einem geeigneten Unternehmen.

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