Morocco is not only the partly glamorous Casablanca, there are also slums and great poverty. The people living in the Berber villages in the Atlas mountains are particularly affected: The first snow may already fall in late autumn in the impressive alpine region with its numerous four-thousand-metre summits, and in winter it can get as cold as -20 degrees Celsius at night. CBS students decided to help in a very efficient way, with urgently needed winter clothing for the mountain village of Ait Bouali. For two days, the Business Lounge on the CBS campus became the donation centre, where students and employees could donate their children’s, teenagers’ and adults’ clothing. The campaign was extremely successful: “In the two days a complete van load full of good, warm clothes came together,” reports Janine Mynatt, Bachelor Student International Business and President of the CBS Student Corporate Identity Team (CI-Team), which organized the charity. The CI-Team is a voluntary association of students from all disciplines and semesters, who strengthen the sense of unity of all students through internal and external activities.
Teamwork plus help from MBS Logistics
Juliane Harnoth, Head of Career Services & Relationship Management and Dr. Nils Finger, who holds a professorship for Supply Chain Management at CBS, came up with the idea for the charity campaign. The supply chain is of course also relevant for donations: How does a large load of clothing get from Cologne to the Atlas Mountains? Obviously by a freight forwarder. Negotiated by Dr. Finger, the Cologne-based logistics company MBS Logistics agreed to participate – and organized and paid for the transport. “We are extremely grateful to MBS Logistics, in particular the board member Andreas Janetzko, for sponsoring the transport from Cologne via Hamburg to Casablanca and all the way to the mountain village,” says Dr. Nils Finger. Juliane Harnoth is enthusiastic about the commitment of the students: “The CI team promoted the campaign among the students, invested a lot of free time in preparation and collected and packed the donations.”